The golden egg | Arne Jacobsen’s egg chair launches its 50th Anniversary
THE GOLDEN EGG
The world famous Egg chair designed by Danish Architect Arne Jacobsen in 1958 and manufactured by Fritz Hansen will launch its 50th Anniversary in 2008 with 999 limited edition designs.
The limited edition collection will for the first time include chocolate brown suede on the back and dark chocolate brown leather on the front. The sophisticated combination of leather and suede is perfectly com-plimented with a base in solid bronze; hand polished to create a unique finish. The bronze base will darken in appearance, becoming more beautiful over time.
Each of the 999 Eggs will be individually engraved, under the seat cushion, with a unique number and a brief text about the history and origin of the Egg chair design. A special, limited edition 50th anniversary book will also accompany the chair.
“We wanted to create something special to celebrate the golden anniversary of this legendary design cre-ated by one of the world’s most visionary architects, Arne Jacobsen” explains David Rosenkvist, Vice Presi-dent of Branding & Communication at Fritz Hansen.
Originally designed for the SAS Royal Hotel in Copenhagen Denmark, the Egg chair is today considered a global design icon. The design is more popular than ever before and can be seen around the world in famous and exclusive locations such as the National Art Center in Tokyo, high end hotels and private homes.
The partnership between Arne Jacobsen and Fritz Hansen began back in 1934. Arne Jacobsen ap-proached Fritz Hansen due to their advanced manufacturing techniques, high quality and precision. Today Fritz Hansen continues to be the only manufacturer world wide to produce the original Egg chair design.
“Republic of Fritz Hansen aims to enhance our customer’s image with original, sculptural, timeless and pure design. We achieve this by remaining true to our original philosophy; to manufacture beautiful, origi-nal designs with superior quality. Say’s David Rosenkvist. “We continue to look forward with new and exciting ideas involving our classical designs.”
The 999 limited edition designs will be available to purchase in selected stores across the globe from Feb-ruary 1st 2008. For further information on which stores will hold the product, please contact your local Republic of Fritz Hansen showroom or visit http://www.fritzhansen.com which from February 1st will include a dedicated page for the Anniversary Egg chair.